As technology creates new possibilities and the exchange of new ideas, consumer behaviours and attitudes are evolving rapidly. Most businesses tend to suffer on following this change. We offer clients creating a clear understanding of how their business needs to serve its customers and optimally work out how to involve technology to do it.
We can also help working out a roadmap of improvement for the overarching digital ecosystem and user experience, prioritize within an organisation by handling stakeholder workshops and marrying end-users goals with the key business requirements focusing on an increase in ROI and customer retention and brand loyalty.
Our partnership with clients aims to conduct in-depth business requirement analysis via several diverse methods and creating a long-term digital strategy that benefits both the business and their customers.
We conduct stakeholder workshops to understand the client’s needs and objectives. Then we align these objectives with user needs to implement and convert them into a more tangible and realistic vision for the project.
In order to determine stakeholder needs, objectives and gather information to test preliminary ideas, Nuxa conducts Onsite and offsite workshops with key stakeholders across the organisation during planning phase.
CUSTOMER EXPERIENCE MAPS
AT NUXA, WE UNDERSTAND THAT EVERY INTERACTION A CLIENT HAS WITH AN ORGANISATION HAS AN EFFECT ON THE BRAND LOYALTY, EMPATHY, SATISFACTION AND BOTTOM LINE. WE HELP OUR CLIENTS IN MAPPING OUT THEIR EXPERIENCE MAPS, OR CUSTOMER’S JOURNEY, BY INVOLVING TIMELINES, EMOTIONS, PERSONAS AND MAIN TOUCH POINTS ACROSS CHANNELS. THIS ATTITUDE HELPS IN IMPROVING KEY OPPORTUNITIES FOR THE ORGANISATION TO BUILD A STRONGER RELATIONSHIP WITH THEIR AUDIENCE.