Our team loves data, because this is the most critical element underpinning our approach to performance marketing from strategy development to optimization of campaigns. We bring results for our clients, whatever their objectives are. To create a true partnership, we strive to understand and study our clients’ businesses.
SEARCH ENGINE MARKETING CAN BE A HIGHLY EFFECTIVE DIGITAL CHANNEL AND IS ONE OF THE MOST EFFECTIVE SOLUTIONS FOR MANY BUSINESSES. WITHOUT AN OPTIMISATION PLAN AND PROPER MANAGEMENT YOU PROBABLY CLOSE TO WASTE A HUGE PORTION OF YOUR BUDGET WITHOUT EVEN KNOWING IT. AT NUXA, WE KNOW THE IMPORTANCE OF IT AND STRIVE TO DELIVER THE APT STRATEGY FOR YOUR BUSINESS.
In partnership with you, our client, our main goal is to develop a deep understanding of your requirements, market and KPI’s.
Every single decision our team makes is driven by the right data to ensure we make constant adjustments and improvements.
Our team values and appreciates the importance of getting the basics right in your SEM campaign, something that many fail to do.
We also ensure that we include the right strategy and targeting while maintaining a close eye on all account basics,
Nuxa is experienced in management and optimization platforms. Our team recommends the right technology to help manage accounts and ensure that time is focused on providing right strategies and implementing new tactics.
Google Adwords- it is arguably the most famous and significant PPC platform. However, for many markets such as Russia, other engines can be used successfully to gain traction in these regions.
HOW MANY OF YOUR VISITORS DON’T CONVERT OR TAKE ANY ACTION ON YOUR WEBSITE? FOR MOST, THIS PERCENTAGE IS EXTREMELY HIGH, SO THE RIGHT STRATEGY AND TACTICS ARE ESSENTIAL TO RE-ENGAGE WITH THESE USERS, OFTEN WITH A STRONGER AND HIGHLY-TARGETED MESSAGE.
AT RBBI WE WORK ON RENDERING HIGHLY-TARGETED CAMPAIGNS AND ENSURING THAT YOU RE-ENGAGE WITH THE RIGHT USERS TO REDUCE WASTAGE AND INCREASE PROFITABILITY.
Our team also know the importance of identifying which users have strong potential by identifying their user behavior on site. Segmentation is the key to success in remarketing, ensuring the user is delivered the right contextual messaging. And in the right format that will strengthen your brand and product in their decision-making process.
Nuxa utilizes a variety of platforms in our remarketing strategies – from the Google Display Network, social platforms such as Facebook and by using third-party technology and networks such as AdRoll.
In short, this ensures that you expand your remarketing reach to maximize success.
REMARKETING LISTS FOR SEARCH ADS (RLSA)
By identifying visitors in the research and decision-making stages, we can deliver to them a more targeted ad or special offer based on their previous on-site behavior.
We can also use remarketing for a search to inform our bidding strategy.